Bvlgari Scented Bubbles

Mission

Deliver an instore experience, focusing on revealing the scent of this new fragrance in an original and interactive way.

Idea

Develop a smoke scented bubbles machine.The machine automatically creates, fills, and dispenses 3 bubbles every 30 seconds. Consumers could also trigger the release of the bubbles filled with scented smoke by pressing a button.

Result

A first prototype unit was created, placed and successfully tested during 4 weeks inside 3 different MANOR department stores in Switzerland (Vevey, Geneva, Basel). A refined version of the device is currently in production for deployment on other European, Middle East, and Asian markets

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