Mission
Create a new visual identity for Bulgari hotel line fragrances, Showcasing the new « eau parfumee » collection. Attention was given to Bulgari’s new path towards sustainability (recycled materials, alternatives to single use plastic…).
Narrative
Bring the unique « eau parfumee » sensory journey to Life by focusing on Bulgari’s iconic heritage in terms of design and olfactive craftsmanship. And simultaneously highlight the product’s functionality as well as Bulgari’s CSR initiative.